most visited region in France


region for camping and caravanning

Market potential

27 million tourists


e-tourism, areas of experimentation

Four Reasons to set up in Nouvelle-Aquitaine

  • Top host region of the Atlantic coast and 5th for an international clientele
  • The region accounts for 8.5% of domestic tourism consumption (Paris region included)
  • Flag-ship tourist destinations, 35 sites exceeding 100,000 visitors, with 30% exceeding 200,000 visitors
  • 104,000 jobs in tourism including 86,000 for the reception of tourists and day trip participants
  • Quality labels and progress approaches: support of public stakeholders
  • An accommodation market providing a vector for opportunities:
    – Camping and furnished apartment tourism
    –170 million nights (including 15.5 million in hotels and 23.6 million in camping and caravanning)
    –2nd place in commercial and non-commercial accommodation for business, health, leisure, and family stays
    – Conversion of the existing hotel offer to current trends (sustainable development)
    – Growth of luxury and high-end segments
  • Your market research with sector experts
  • Access to business opportunities (networking, trade shows, etc.)
  • Networking with clusters, organizations, professionals, etc.
  • Sourcing and integration of technology in other sectors (digital, e-commerce, renewable energy, social and solidarity economy)
  • Facilitated integration of your project in the region
  • Open to new product policies
  • Experiments in areas with high potential:
    – Test of prototypes (new technologies or new products)
    – Consultation of users and public stakeholders
    – Cross-fertilization with other markets
  • E-tourism skills
    – Digitalization of tourism organizations
    – Event: Rencontres E-Tourisme in Pau
    – Incubators of digital projects: emergence of start-ups
    – Several calls for projects dedicated to innovation
  • Exceptional natural heritage:
    – Diversity of landscapes (rural, mountain, forest, open spaces, urban, coastal)
    – 720 Km of coastline
    – Leading region in number of sites, including seven UNESCO world heritage sites
  • Sectors creating added value, often organized in clusters: wine-tasting tourism, cycling, spa, ski, boating, golf, surfing, sport-nature, prehistory
  • Leading tourism destinations:
    – Futuroscope (1,900,000 visitors)
    –La Rochelle Aquarium (800,000 visitors)
    – Palmyre Zoo (629,707 visitors)
    – Citadel of Blaye (448,105 visitors)
    – Bordeaux, world wine capital (6,000,000 visitors)
  • Popular events:
    –Francofolies in La Rochelle
    –International comic book festival in Angoulême
    – Wine festival in Bordeaux
    – Garorock Festival in Marmande
    – The festivals of Bayonne and Dax
  • Many awards and quality labels
    – Vignobles et Découvertes (937 establishments)
    – Qualité Tourisme (498 establishments)
    – Ecolabel (96 establishments)
    – European Destinations of Excellence (3 destinations)
    – Tourisme & Handicap (1340 sites)
    – Entreprises du Patrimoine Vivant (94 companies)
    – Distinction Palace (3 hotels)

For more information


Companies Doing Business Here

so loon
pierre et vacances
le miel et l'eau
group arom
evaux les bains

Benefit from a network and a reputation

Partners specialized in tourism or in cross-fertilization sectors are present in Nouvelle-Aquitaine. A dynamic ecosystem results in vectors of opportunity for companies to achieve their projects and grow their business!

  • Aqui O Thermes: spa cluster
  • GOazem: tourism cluster of the Basque Country
  • EuroSima: cluster of the board sports industries
  • SO Horses Alliances: equestrian sector cluster
  • Creatif SILOgraphic: Southern Aquitaine cluster dedicated to professionals in the arts, cultural industries, creative services (design, fashion, advertising and communication)
  • Inno’vin: the wine industry cluster
  • CRITT Sports et Loisirs: development of the sports and recreation industry through the certification of products, comparison tests, training, R&D, educational engineering, management of sports facilities

Selection of Sites Dedicated to Tourism

Our Services to Companies

| Business Environment

We will send you the information you need to study the feasibility of your project in Nouvelle-Aquitaine (supply of raw materials, market data, subcontractors, R&D partners, etc.).

| Real-Estate Solutions

We look for, select and present real-estate offers suited to your specifications. You can send us your search criteria and we take care of the rest in strict confidentially!

| Financing and Public Aid

Various programs are available to obtain the financing necessary for your business set-up. We can introduce you to our experts in financial engineering who will study the available public or private solutions.

| Networking

We open our network and put you in relation with the key stakeholders for your project. Our proximity to regional partners will enable you to fast-track the execution of your business set-up!

| Administrative Procedures

We know that certain procedures can be complex, so we activate our network to facilitate your installation. We mobilize various players according to your needs and your timetable.

A business location specialist is at your service

Let's talk about your project

An Accessible Region

Nouvelle-Aquitaine, on the Atlantic coast and bordering Spain, is strategically located on Europe's North-South logistics itinerary. With extensive, modern transportation infrastructures, the region is easily accessible from European economic capitals, putting companies close to their markets:

  • 11 airports, 7 serving international destinations
  • Over 60 international routes with daily or weekly service
  • Growing number of low-cost airlines
Road and Rail Network
  • LGV SEA (Bordeaux - Paris in 2 hrs.)
  • North-south and East-West expressway networks
  • 4 ports of trade
  • Links to 300 ports worldwide